Mark Martynus

Today's shoppers expect the physical store to feel as smart, personalized, and effortless as their favorite app, and retailers who deliver on that expectation are redefining what customer loyalty looks like. During this session, Infosys and retail leaders will look into how AI is reshaping the in-store experience - from personalized service and smarter associate tools to reimagined store layouts and moments of delight that keep shoppers coming back. Join us for a candid conversation on the innovations turning everyday stores into destinations customers love.

62% of retail organizations have deployed agentic AI. Only 10% are completing autonomous work across teams — and store operations is where that gap is most visible. Brand directives go unconfirmed. Associate priorities are unclear. Store teams spend hours each shift on work that should resolve itself. In this fireside chat, hear from Ulta Beauty on what closing that gap requires: the infrastructure decisions, the organizational change, and what it looks like when AI starts finishing work rather than just starting it.